Tender Details

Country: Germany
Summary: Conception and Implementation of a Creative Strategy (Los 1) and a Media Strategy (Lot 2) to Apply the Spnv in Bavaria
DET Ref No: 117013469
Deadline: 07 May 2025
Financier: Self Financed
Purchaser Ownership: Government
Tender Value: Refer Document
Notice Type: Tender
Document Ref. No.: 206121-2025
Purchaser's Detail:
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Description:
The contractual status is the conception of a strategic, national creative (lot 1) and media concept (lot 2) as well as the derivation and implementation of relevant marketing measures with the aim of strengthening the image of the SPNV in Bavaria.can be carried out as an image campaign, as a personnel marketing campaign or to increase the use as well as the awareness of the moby app.
The basic media of BEG must be taken into account as advertising media and by suitable online and offline mediaSupplement that support the communication content and core messages of the respective communication campaign, with regard to the objective and target group specified in advance.a strategic, national creative concept as well as the derivation and implementation of relevant marketing measures with the aim of strengthening the image of the SPNV in Bavaria. Two to three communication campaigns are to be carried out per order of the order, each as an image campaign, asPersonnel marketing campaign or to increase the use and the awareness of the moby app can be designed.
The basic media of the BEG must be taken into account as advertising media and supplement with suitable online and offline media, which the communication content and core messages of therespective ...
Documents:

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Conception and Implementation of a Creative Strategy (Los 1) and a Media Strategy (Lot 2) to Apply the Spnv in Bavaria - Germany Tender

The BAVARIAN RAILWAY COMPANY MBH, a Government sector organization in Germany, has announced a new tender for Conception and Implementation of a Creative Strategy (Los 1) and a Media Strategy (Lot 2) to Apply the Spnv in Bavaria. This tender is published on GermanyTenders under DET Ref No: 117013469 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2025-05-07.

The estimated tender value is Refer Document, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.